DIGITAL.
COMMUNICATIONS.
IN SPORTS.

Nearly two decades turning sport into stories, communities and digital products.

Strategy and execution for sports brands, media and organisations.

Dani Sánchez smiling and hugging a cyclist at a race finish
Giro d’ItaliaVelonWarner Bros. DiscoveryMovistar Team

My projects

Calendario Ciclismo on web and mobile

Calendario Ciclismo

An open-source service of my own for following professional cycling every day on the web, iOS and Android.

13,000+ users300,000+ page views2,700+ app downloads
The project, in depth →
Momparler Cycling corporate website

Momparler Cycling

Design and launch of the corporate website for the creators of Spain's brightest and most innovative cycling events.

The project, in depth →
Eurosport Spain website and YouTube channel

Eurosport Spain

Launch, strategy and growth of the YouTube channel, new visual identities and new SEO and social-media workflows.

The project, in depth →

Skills

Strategy, content and digital products

I can shape an idea, build it and take it to its audience by combining editorial judgement, production and technology.

Design, video and digital development

Visual identity, photography, video, motion graphics, web development, applications, data and digital tools.

Editorial and social content

Copywriting, social media, SEO, interviews, live coverage and new formats to create, grow and nurture communities.

Communications and strategy

Content planning and scheduling, press relations, corporate communications and cross-functional coordination.

AI with judgement

I integrate artificial intelligence into editorial, creative and technical processes when it brings speed or new possibilities, always with supervision, judgement and responsibility.

About me

Living and communicating sport

My name is Dani Sánchez. I am a specialist in digital sports communications. I am looking for digital communications and content-creation projects linked to the world of sport. I can join a team, lead a project or help build a specific solution from scratch.

BDS Sport and Movistar Team were my professional school for fifteen years. I learned to communicate under pressure, worked on the ground, built communities and left a style and imprint that endure. Today I offer that value to new clients and expand it to the fullest through my own products.

My full career
  • BDS Sport - co-founder and project manager
  • Movistar Team - communications and digital
  • Eurosport Spain - digital editor
  • Giro d’Italia - Spanish-language writer
  • Velon - freelance social content creator

Those in the know

All my work

Video, design, motion graphics, photography, articles, teaching... Experience of incalculable personal and professional value.

See the archive

Shall we build something together?

If you have a project, a specific need or simply want to explore a collaboration, write to me.